Commercial Photography by Chillary for the Victorian State Emergency Service (SES) "Be Flood Ready" advertising campaign.
Victorian SES | Flood Safety
Everyone knows what a river flood marker looks like, but they certainly don’t expect to see one in their homes. Classic advertising ideas like this don’t come along too often these days. So I jumped at the opportunity to bring Wunderman Thompson's visually simple but confronting concept to life and hopefully help save a few lives in the process.