Commercial Photography by Chillary for accounting software Xero's EOFY brand campaign "better off on Xero"



xero | Better Off
For a lot of small business owners and sole traders, End Of Financial Year can be filled with stress, frustration and miscommunication. The team at xero wanted to highlight and exaggerate these all-too-real feelings. So off the back of a TVC with Pixel, we created a series of first person perspective images that proved you'd be better off on xero.
Credits
Photography:
Retouching Boardroom:
Production:
Producer:
Creative Director:
Art Director:
Copywriter:
Assistant:
Photography:
Retouching:
Production:
Producer:
Creative Director:
Art Director:
Copywriter:
Assistant:
Credits
For a lot of small business owners and sole traders, End Of Financial Year can be filled with stress, frustration and miscommunication. The team at xero wanted to highlight and exaggerate these all-too-real feelings. So off the back of a TVC with Pixel, we created a series of first person perspective images that proved you'd be better off on xero.
xero | Better Off
